Essay on Apple Cases Study - 1085 Words

1. Determine Apple’s business/technology strengths weaknesses. Apple Strengths: 1. Steve Jobs 2. Highly differentiated products 3. Investing huge amount in RD with continual innovation 4. Control of both hardware and software 5. Retail and marketing 6. Fashion – Branded image. 7. Extreme Secrecy 8. Apples Halo effect Apple Weakness: 1. Relying heavily on Jobs 2. Complete control of both hardware and software 3. Not compatible with other products 4. High cost 2. What are Apple’s products? 1. Desktops 2. Portables 3. iPod 4. iTunes iPod accessories 5. iPhone 6. Apple TV 7. iPad What are the Corresponding Core and Enabling technologies comprising Apple’s technology†¦show more content†¦- Apple OS is behind its competitors which is equivalent to the competitors but not a leader. - From the response Apple receive from it products iPod, iPhone and iPad we can say that its design and media technology has a significant leadership. Criticality: - Meddling of software hardware, Touch technology, Operating system, Graphic, Audio video tech are the major determinants of competitive advantage. - Camera technology and media technology has a direct effect on competitive advantage. 4. What strategies (business technical) did Apple pursue to ensure a competitive advantage in the MP3 Player business? IPod, developed by Apple was a huge success and had a greater competitive advantage. The business and technological strategy used by Apple to have a competitive advantage are: 1. Design Strategy: IPod is designed very sleek, simple to use and had a large storage because of its inbuilt flash memory. 2. Ease of Use: IPod can be easily synchronized with any computer (windows as well as Mac) and also to iTunes music store with its iTunes desktop software. 3. Differentiation Strategy: ITunes is a huge threat to competitors because it had a vast collections of music and easy to access which raised the demand for iPod. ITunes songs are protected by DRM and cannot be played on any other competitive mp3 player.Show MoreRelatedStrategic Management: Apple Inc. Case Study Essay1090 Words   |  5 PagesUnit 1 Case Analysis: Apple Inc. GB520 Strategic Human Resource Management About â€Å"Strategic management is an ongoing process that evaluates and controls the business and the industries in which the company is involved; assesses its competitors and sets goals and strategies to meet all existing and potential competitors; and then reassesses each strategy annually or quarterly [i.e. regularly] to determine how it has been implemented and whether it hasRead MoreCase Study of Apple1444 Words   |  6 PagesApple Inc. 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The authors may have disguised certain names and other identifying information to protect confidentiality. Ivey Management Services prohibits any form of reproduction, storage or transmittal withoutRead MoreApple Case Study1694 Words   |  7 Pages1. Historically, what were Apple s major competitive advantages? Apple were a very successful company at maintaining competitive advantage over its main competitors, this success can be analysed in more detail using Porter s five forces model which is broken into: 1. The threat of substitute products 2. The threat of the entry of new competitors 3. The intensity of competitive rivalry 4. The bargaining power of customers 5. The bargaining power of suppliers These are the five forces thatRead MoreApple Case Study1340 Words   |  6 PagesApple’s competitive advantage has been product differentiation and premium pricing strategy. Apple is known for offering high-end innovative products. 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Problem Statement Apple Inc. is known for their innovative products, combining user-friendly technology and elegant design, Apple’s bite of the consumer electronics market has been getting a little larger year by year. The Apple brand is fun, unique, and memorable because it is such a departure from brands that sound serious and corporate. Apple’s Macintosh computers has always stood out because it looks different from other personal computers and relies on softwareRead MoreA Case Study of Apple1169 Words   |  5 Pagesthink of Apple, they will often talk about their different products or the firms legendary founder Steve Jobs. This is because the company has been focused on providing consumers with next generation technology that addresses their communications needs. To achieve these objectives, they are involved in a number of activities including: the manufacture / distribution of computers, portable music devices / phones and applications to support them. The combination of these f actors has allowed Apple to become